Mashable · 24 Sep, 01:04 · Artificial Intelligence briefing

10 ways to use Meta's Muse AI app, from flight credits to outfit ideas

Meta’s new Muse AI application offers users diverse functionalities, ranging from generating flight credit suggestions to providing personalised outfit recommendations.

What it means for you ↓ Courses for this story

25–40%salary premium for professionals with applied AI skills

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The briefing

The story
in brief.

What happened, who it affects, and why it landed on our intelligence desk — in plain English, sixty seconds or less.

Meta’s new Muse AI application offers users diverse functionalities, ranging from generating flight credit suggestions to providing personalised outfit recommendations. The tool leverages artificial intelligence to assist with daily decision-making across travel and lifestyle categories. This development highlights the expanding utility of generative AI beyond traditional productivity tasks, embedding itself into consumer-facing services. Professionals should note how major tech platforms are integrating AI into everyday utility apps, potentially reshaping user engagement models and creating new opportunities for AI-driven personalisation in service industries.

Employer demand for AI Strategy skills — indexed growth since 2019
Indicative index of skill mentions in professional job postings for the field this story moves (2019 = 1)

Your move

What this means
for your career.

Every headline redistributes opportunity. Here is who this one rewards — and how to be on the right side of it.

You must recognise that AI is rapidly moving from backend efficiency to direct consumer interaction. This shift elevates the value of AI Strategy and Digital Marketing skills, as organisations compete to offer personalised, AI-driven experiences. Professionals in marketing and product development should pay close attention to how generative tools influence user behaviour and loyalty. To stay ahead, you should explore how to integrate AI into customer journey mapping. Consider upskilling in AI Strategy to understand these technological shifts, or Digital Marketing to leverage new engagement channels. Proactively experimenting with such tools will help you anticipate industry trends and advise stakeholders on adopting AI for enhanced customer value.

For this story, the fields that convert it into pay are AI Strategy, Digital Marketing, Artificial Intelligence and AI in Fashion — exactly the programmes matched below. The chart shows the indicative salary uplift certified professionals report in each of those fields; every one of them is a click away, from £79, finishing in as few as 20 days.

Indicative salary uplift in the fields matched to this story
Indicative ranges from published continuing-education salary studies, by field — each field is a recommended course below

Matched to this story

Enrol in these
to benefit.

These programmes position you for exactly this shift — online, self-paced, and finishing with a verifiable certificate you can share the day you pass.