The Indian Express · 11 Sep, 11:04 · Artificial Intelligence briefing

1980s AI photo trend: 7 ChatGPT prompts to turn your photos into Kerala-style portraits

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The briefing

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Recent reports highlight a viral trend where users employ generative AI tools, specifically ChatGPT, to transform standard photographs into stylised portraits reminiscent of 1980s Kerala cinema aesthetics. This phenomenon underscores the rapid mainstream adoption of accessible AI image generation technologies. Professionals should note this not merely as a social media fad, but as evidence of growing public familiarity with prompt engineering and AI-driven creative tools. It signals a shift in how visual content is produced and consumed, reflecting broader changes in digital literacy and the diminishing barrier to entry for sophisticated media manipulation.

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You must recognise that basic prompt engineering is becoming a fundamental digital literacy skill across industries. This trend demonstrates how quickly AI tools permeate culture, implying that your team may soon expect similar efficiency in visual communication tasks. Professionals in marketing, design, and content strategy should pay close attention to how these tools alter production workflows and creative expectations. To stay competitive, you should experiment with generative AI in your current projects to understand its capabilities and limitations. Develop a framework for ethical use and quality control, ensuring that AI-assisted outputs align with your brand standards. Proactively integrating these tools will position you as an innovator rather than a laggard in an increasingly automated creative landscape.

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