Ad Age · 8 Sep, 08:55 · Business briefing

2026 Ad Age Business of Brands—last chance for tickets

Ad Age is currently promoting final ticket availability for its 2026 Business of Brands event.

What it means for you ↓ Courses for this story

26%average salary uplift after a professional certificate

2.7xfaster promotion for certified professionals

71%of leaders prefer candidates who upskill continuously

20days to your first credential

The briefing

The story
in brief.

What happened, who it affects, and why it landed on our intelligence desk — in plain English, sixty seconds or less.

Ad Age is currently promoting final ticket availability for its 2026 Business of Brands event. This industry gathering serves as a key networking and learning opportunity for marketing and brand management professionals. The announcement highlights the urgency for attendees to secure their place before registration closes. It signals a continued industry focus on strategic brand development and commercial performance. Professionals interested in the latest trends in advertising and brand strategy are encouraged to review the agenda and confirm their attendance promptly.

Employer demand for Strategic Marketing skills — indexed growth since 2019
Indicative index of skill mentions in professional job postings for the field this story moves (2019 = 1)

Your move

What this means
for your career.

Every headline redistributes opportunity. Here is who this one rewards — and how to be on the right side of it.

This deadline signals that strategic brand positioning remains critical in a fragmented media landscape. You must prioritise skills in brand storytelling and consumer insight to stay relevant. If you work in marketing or communications, attending such events expands your professional network and exposes you to emerging industry standards. Smart professionals use this opportunity to benchmark their strategies against industry leaders. Focus on understanding how brands navigate digital transformation and consumer trust issues. Update your LinkedIn profile to reflect your engagement with current brand strategy trends. Reach out to speakers or peers beforehand to maximise networking value. Ignoring these industry touchpoints may leave you behind in competitive job markets where strategic thinking is highly valued.

For this story, the fields that convert it into pay are Strategic Marketing, Digital Marketing, Business And Management and Marketing — exactly the programmes matched below. The chart shows the indicative salary uplift certified professionals report in each of those fields; every one of them is a click away, from £79, finishing in as few as 20 days.

Indicative salary uplift in the fields matched to this story
Indicative ranges from published continuing-education salary studies, by field — each field is a recommended course below

Matched to this story

Enrol in these
to benefit.

These programmes position you for exactly this shift — online, self-paced, and finishing with a verifiable certificate you can share the day you pass.