Deadline · 2 Oct, 02:45 · Artificial Intelligence briefing

Ben Affleck Used AI For “Lots Of Things” In Netflix’s ‘Animals’: “It’s A Very Human Movie”

Ben Affleck has confirmed the extensive use of artificial intelligence in the production of Netflix’s new film, ‘Animals’.

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The briefing

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in brief.

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Ben Affleck has confirmed the extensive use of artificial intelligence in the production of Netflix’s new film, ‘Animals’. Speaking to Deadline, the actor and director stated that AI tools were employed for various aspects of the project. Despite this technological integration, Affleck emphasised that the final result remains a deeply human cinematic experience. This disclosure highlights a growing trend where major Hollywood productions are normalising AI adoption across creative workflows. The report underscores the industry’s shift towards hybrid production models, balancing advanced computational assistance with traditional storytelling values to enhance efficiency without compromising artistic integrity.

Employer demand for AI in Film And Media skills — indexed growth since 2019
Indicative index of skill mentions in professional job postings for the field this story moves (2019 = 1)

Your move

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You must adapt to the rapid integration of AI in creative and operational workflows. This development signals that technical proficiency in AI tools is no longer optional for media professionals; it is essential. Skills in prompt engineering, digital asset management, and AI-assisted editing will rise sharply in value. You should pay close attention to how AI augments rather than replaces human creativity. A smart professional would immediately explore training in AI applications for media production. Focus on understanding the ethical implications and practical deployment of these tools. By mastering these technologies, you position yourself as a versatile asset capable of navigating the evolving landscape of content creation and digital storytelling.

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