Variety · 15 Oct, 20:00 · Business briefing

Fandango Orders 'Bad Girls Club: Unfinished Business' as First Original

Fandango, the prominent ticketing platform, has commissioned 'Bad Girls Club: Unfinished Business' as its inaugural original programme.

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The briefing

The story
in brief.

What happened, who it affects, and why it landed on our intelligence desk — in plain English, sixty seconds or less.

Fandango, the prominent ticketing platform, has commissioned 'Bad Girls Club: Unfinished Business' as its inaugural original programme. This strategic move signals the company's expansion beyond transactional ticketing into content creation and entertainment production. By leveraging its existing audience data and brand recognition, Fandango aims to diversify its revenue streams and deepen user engagement through exclusive media offerings. This development highlights a broader industry trend where digital platforms invest in proprietary content to retain subscribers and differentiate themselves in a crowded market, marking a significant pivot for a traditionally utility-focused business.

Employer demand for Digital Marketing skills — indexed growth since 2019
Indicative index of skill mentions in professional job postings for the field this story moves (2019 = 1)

Your move

What this means
for your career.

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This shift underscores the growing intersection of media production and digital commerce. Professionals in entertainment, marketing, and product strategy must now understand how original content drives platform loyalty. You should focus on developing skills in audience analytics and cross-functional project management, as launching original media requires coordinating complex creative and technical teams. If you work in digital marketing, study how content integration influences customer retention. For those in production, learn to align creative outputs with commercial KPIs. A smart professional would upskill in data-driven storytelling and strategic partnerships, ensuring they can navigate the evolving landscape where entertainment and e-commerce increasingly converge.

For this story, the fields that convert it into pay are Digital Marketing, Project Management, AI in Film And Media and Business And Management — exactly the programmes matched below. The chart shows the indicative salary uplift certified professionals report in each of those fields; every one of them is a click away, from £79, finishing in as few as 20 days.

Indicative salary uplift in the fields matched to this story
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