South China Morning Post · 23 Sep, 11:58 · Business briefing

Singapore’s entry-level job market shrinks despite salary growth, data shows

Recent data indicates that Singapore’s entry-level job market is contracting, even as average salaries continue to rise.

26%average salary uplift after a professional certificate
2.7xfaster promotion for certified professionals
71%of leaders prefer candidates who upskill continuously
20days to your first credential
The briefing

The story
in brief.

What happened, who it affects, and why it landed on our intelligence desk — in plain English, sixty seconds or less.

Recent data indicates that Singapore’s entry-level job market is contracting, even as average salaries continue to rise. This divergence suggests that while compensation for existing roles is increasing, the volume of opportunities available to junior candidates is diminishing. The trend highlights a tightening labour market where organisations are hiring fewer new starters but rewarding current employees more generously. Professionals should note that this shift implies greater competition for limited entry positions, alongside a strategic pivot by employers towards retaining and upskilling established talent rather than expanding junior headcount significantly.

Employer demand for Data Science skills — indexed growth since 2019
Indicative index of skill mentions in professional job postings for the field this story moves (2019 = 1)
20191x20201.3x20211.8x20222.6x20233.7x20245.4x20257.7x202610.4x
Your move

What this means
for your career.

Every headline redistributes opportunity. Here is who this one rewards — and how to be on the right side of it.

This shift means you must compete harder for fewer junior roles. Employers prioritise experienced talent, so your unique value proposition must extend beyond basic qualifications. Focus on acquiring specialisations that reduce organisational risk, such as data literacy or niche technical expertise. You should audit your current skill set against emerging industry demands. If you are early in your career, consider lateral moves into high-growth sectors like technology or sustainable energy. For senior professionals, this environment favours those who can demonstrate immediate impact and adaptability. Invest in continuous learning to future-proof your profile. Networking becomes critical, as hidden job markets often bypass traditional entry-level pipelines. Prioritise roles offering clear progression paths rather than just title changes.

For this story, the fields that convert it into pay are Data Science, Artificial Intelligence, Project Management and Strategic Marketing — exactly the programmes matched below. The chart shows the indicative salary uplift certified professionals report in each of those fields; every one of them is a click away, from £79, finishing in as few as 20 days.

Indicative salary uplift in the fields matched to this story
Indicative ranges from published continuing-education salary studies, by field — each field is a recommended course below
Data Science+27%Artificial Intelligence+22%Project Management+26%Strategic Marketing+22%
Matched to this story

Enrol in these
to benefit.

These programmes position you for exactly this shift — online, self-paced, and finishing with a verifiable certificate you can share the day you pass.

Launch pricing shown against standard certificate value. The fee you see today is the fee you lock in.

This briefing is based on reporting by South China Morning Post on 23 Sep, 11:58. Read the original coverage →

Read the news. Then outrun it.

Every OnlineUni programme is online, self-paced and from £79 — so a headline today can be your credential this month.

You didn't come this far to only come this far.

One more subject and your profile stops looking trained. It starts looking specialised.

Chat with Admissions

OnlineUni Admissions

Tell us where you want your career to go, and we'll find you the right programme.

Chat with AdmissionsCourse guidance, fees, and enrolment help from our team.
Available 24/7 Our admissions consultants are always online to help you choose.
OnlineUni · a TilGlobal brand

Tell us about yourself to get started

OnlineUni · a TilGlobal brand