Insurance Business · 5 Oct, 07:00 · Business briefing

UK businesses want more from their insurance partners, WBN research finds

Recent WBN research indicates that UK businesses are increasingly demanding greater value from their insurance partners.

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The briefing

The story
in brief.

What happened, who it affects, and why it landed on our intelligence desk — in plain English, sixty seconds or less.

Recent WBN research indicates that UK businesses are increasingly demanding greater value from their insurance partners. Organisations now expect providers to offer strategic advisory services alongside traditional risk coverage. This shift reflects a broader trend where insurance is viewed as a critical business enabler rather than a mere compliance cost. Professionals in the sector must recognise that clients seek proactive risk mitigation and data-driven insights. The findings suggest that the industry is moving towards deeper, more integrated relationships. Consequently, insurance firms must adapt their service models to meet these elevated expectations effectively.

Employer demand for Risk Management Strategies skills — indexed growth since 2019
Indicative index of skill mentions in professional job postings for the field this story moves (2019 = 1)

Your move

What this means
for your career.

Every headline redistributes opportunity. Here is who this one rewards — and how to be on the right side of it.

This shift means your value now hinges on strategic advisory capabilities, not just transactional processing. You must develop expertise in risk analytics and commercial acumen to advise clients effectively. Professionals in underwriting, broking, and claims should prioritise upskilling in data interpretation and business strategy. If you are in a support role, consider moving toward client-facing positions where you can demonstrate consultative value. Smart professionals will immediately seek training in risk management and financial modelling. They will also enhance their communication skills to articulate complex risk scenarios clearly. By positioning yourself as a strategic partner, you become indispensable in a market that increasingly rewards proactive insight over passive administration.

For this story, the fields that convert it into pay are Risk Management Strategies, AI in Insurance, Data Science and Finance and Accounting — exactly the programmes matched below. The chart shows the indicative salary uplift certified professionals report in each of those fields; every one of them is a click away, from £79, finishing in as few as 20 days.

Indicative salary uplift in the fields matched to this story
Indicative ranges from published continuing-education salary studies, by field — each field is a recommended course below

Matched to this story

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